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PRE-PAID LEGAL

Campaign aimed toward people who can't afford high-end attorneys. The Monopoly execution delivers a simple visual,

while tempting consumers with real-life scenarios in which they could successfully use Pre-Paid Legal.

NRDC (Natural Resources Defense Council) 

Blank will signed by Planet Earth, mailed to target from made-up law firm to encourage less greed, and more green.

The big idea being that when Planet Earth dies, you get absolutely nothing. Contents are fully recyclable.

TOTINO'S PIZZA ROLLS
WNBA ​​

Empty doll box placed in girls' toy section, where the "doll" (Lisa Leslie) has busted out of it.

Call-out on box reads, "The role model that DOES NOT come in a box."

THE OLD SPAGHETTI FACTORY
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